The Business Exchange Swindon & Wiltshire Edition 28: Dec/Jan 2016/17 | Page 10

POSITIVE BUSINESS

Business against Poverty member
profile: Destiny Life Counselling
Business against Poverty (BaP) is a local community of business
people who care about the issues of poverty and ethical
standards. They are taking action through their charity People
against Poverty, based in Trowbridge.
Each edition of TBE we profile one of their
members to find out more about them,
what motivates them and why they support
BaP. This edition we interviewed Bill Huxley,
founder of Business against Poverty. Like
all the other Business against Poverty
members Bill pays his membership to the
organisation through his company Destiny
Life Counselling.

What motivates you?
In a nutshell, people. I have a strong sense
of humanity for my fellow travellers in life.
I am motivated by compassion for others
in particular those who live on the edge.
Some people are better equipped for the
journey than others due to their good
fortune. Some equipped or otherwise will
find themselves in circumstances beyond
their control.

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THE BUSINESS EXCHANGE 2016

What is your business
philosophy?
Above all to make a positive difference,
life is short and life without meaning is no
life at all. Positive purpose has a higher
value then financial gain. With this in mind
you will never be poor.

Who do you admire
the most?
To be honest there is not a single person
who I admire the most I have admired
many.
Some in history, some who are
contemporaries and some who have held
their hand out to me in times of need.
Three men have made a big impact on me
Martin Luther King (Jr) , Nelson Mandela
and the great Muhammad Ali. They all

fought prejudice including slavery, they
all made great sacrifices, underpinned by
their faith and they all made an everlasting
impact on the word.
There are also two great living Christian
female missionaries who inspired me in my
charity work. Heidi Baker in Mozambique
working with poverty and Jackie Pullinger
in Hong Kong who I had the privilege of
working with on a short missionary trip.
Both women are giants for humanity.

What would be your advice
to anyone wondering if their
business could benefit from
joining Business against
Poverty?
I founded Business against Poverty on
the values I have expressed above. All the
evidence indicates that businesses with

a purpose who contribute to society are
more sustainable, more profitable, and
make by far greater employers.
Those who carry the logo are proud
to be members of a great and inspiring
community. Don’t hesitate subscribe at the
level you can afford, join today.
For more info:
www.businessagainstpoverty.com