The Business Exchange Swindon & Wiltshire Edition 26: Aug/ Sept 2016 | Page 3

CONTENTS NOTE FROM THE EDITOR INSIDE THIS EDITION Welcome to our third anniversary edition. Three years in business is a huge milestone for us, and any company in its infancy. 50 per cent of small businesses fail in their first few years and overcoming that fledgling period feels like a real achievement. Many start-ups fail because they don’t do their homework. We think one of the main reasons we have survived is because we listen to our clients and readers and try to produce a product that they want to read and be part of. The Business Exchange has evolved over the last three years in print and online and we are delighted that as publishers we are bucking the trend in an industry that’s known to be shrinking and failing. We believe the key to our success is that we pair print, digital and social media together to give readers and advertisers maximum exposure. There have been seismic shifts in the way that we embrace the media in the last ten years, with many newspapers folding in print form and offering online options instead. However, research shows that receiving news in newsletter format or purely online has less of an impact. Printed news embraces more than one of our senses and our retention of information is higher when reading from a book or magazine. In our opinion, print is certainly not dead and paired with a strong digital offering it can be more powerful than ever. As media owners we are in a changing landscape, but we’re ready to adapt and embrace new technologies as they develop, investing in the future of the business. To celebrate our third year we are going for growth and launching a Bath & Somerset magazine and online offering this September, so it’s exciting times for The Business Exchange. A huge thank you to all of our readers, contributors, advertisers and supporters. You mean everything to us and without you we wouldn’t exist. Here’s to the next three years! 4 BUSINESS NEWS A round-up of the latest business news 10 APPOINTED Recent appointments made by companies in Wiltshire 11 FINANCE We find out what’s going on in the world of finance and provide useful information for your business 14 PERSONAL BUSINESS DEVELOPMENT TBE experts provide top tips and advice for getting ahead in business 16 WILTSHIRE'S TOP 100 We bring you the ultimate guide to the area's most successful businesses, in association with WHIreland 20 CELEBRATING WILTSHIRE'S STARTUPS TBE Features Editor Fiona Scott profiles some of the County's newest businesses 24 REVVED UP Geoff Maxted reviews the Jaguar XJ-R Sport 25 COMMERCIAL PROPERTY We look at the commercial property market throughout Wiltshire and promote properties available to buy or rent now 26 TECHNOLOGY toinfinity give their top tips to make your website work harder 29 IN PROFILE Paul Norbury, Founder and CEO of Cardwave 32 CREATIVE THINKING The latest news and advice from Wiltshire's creative industry 34 CONNECT Networking events happening in Wiltshire OCTOBER/NOVEMBER EDITION 2016 THE RISE OF THE ROBOT Mainstream businesses are increasingly embracing the power of technology to get the job done. In this special edition we look at how Wiltshire companies are using robots for success. RAISE YOUR PROFILE WITH THE BUSINESS EXCHANGE Market your business with us in print and online. We offer bespoke advertising packages starting from just £50+VAT. We have options covering Swindon & Wiltshire and Bath & Somerset. WILTSHIRE WOMEN MEAN BUSINESS Returning for its third year we will be profiling some of Wiltshire’s most inspiring businesswomen. To find out more and to arrange a meeting to discuss your requirements email us or give us a call. Editorial enquiries: E: [email protected] T: 01793 847966 Advertising enquiries: E: [email protected] T: 01793 847966 Editor: Anita Jaynes E: [email protected] T: 01793 847966 Special Features: Fiona Scott www.fionascottmediaconsultancy.co.uk Motoring: Geoff Maxted www.drivewrite.co.uk Social media: David Bolton www.tainbrae.co.uk Design: Juicy Designs www.juicy-designs.com Artwork: Studio Creative Services www.studio-cs.co.uk Print: Acorn Press www.acornpress.co.uk THE BUSINESS EXCHANGE KEY STATISTICS - PRINT Readership: 15,000 Circulation: 5,000 Follow us on Social Media @TBESW Facebook.com/tbeswindonandwilts “The Business Exchange Swindon & Wiltshire” THE BUSINESS EXCHANGE 2016 3