The Black Pages: Tell us how & when you got your start
selling XS Energy drinks?
The Foundation
Founder/Owner/CEO: TazDatMC
Bookings for Magazine Features:
www.BlackPages.Streetz.org
Advertising: www.BlackPages.Streetz.org
Mailing Address: Black Pages c/o Street Thoughts
PO BOX 21024
Sean Felder: I was with ex buisness partner Aaron Brown at a
Amway seminar in NYC 2/17/09. We decided to be Black
enterprenuers. Darlene Brown of "Lucille Roberts gym" gave us
a chance to showcase our products to Harlem community
4/24/09. We were XS vendors, got attention of the ladies, but
we didn't get a contract deal. Aaron and I eventually had a
fallout so I started doing grinding on my own.
The Black Pages: You take a pretty persistence & diverse
approach when it comes to selling XS. Why are you so
passionate about this product? How did you get involved
promoting energy drinks via the hiphop/entertainment
scene?
Seattle, WA 98111
Sean Felder: I believe in XS and got magazines like Don Diva
& Stunnaz to advertise my product. Village Voice news, AM Ny
news and Weekly Star also advertised XS Energy Drinks for
Editorial:
exposure. I give credit to DJ Big Cal of Livelink Entertainment.
Chief Editor/Contributor: TazDatMC
He took me under his wing. At the time Cal & Anthony Jones
hosted open mic shows at Bowery Poetry Club. That's where I
Admin/Contributor: Lucius Black
created a buzz as XS vendor back in Jan 2010. Giving out free
Other Contributors: E-Moe for SiMpLy Art Graph-X
samples, shirts & towels to get attention of hip hp community.
Then Cal had me on his Local Spin Radio Show at Da Matrix
The Black Pages is (courtesy of Royalty Magazine & Street Studios in the Bronx. That's when the legend of S Felder/XS
Thoughts) is a platform for entrepreneurs and businesses to began (on Jan 2010). Not to mention, me being on his show
gain global exposure.
gave me more exposure.
The Black Pages: What are some challenges you have
faced from when you started to today? What are some of
your greatest accomplishments?
Sean Felder: My greatest challenge was dealing with unfair
treatment and racism when I was IBO for amway. Go to
www.youtube.com and search for "Arlene Brown Presents
Enterprenuer Sean Felder". Just watch how I call out Amway
ok
What's Inside:
Cover: Sean Felder
Music & Business Reviews (Colossus, We Build Hits,
GlobalNotLocal)
Streetz Radio Expansion
And more…
Interview with Sean Felder
My biggest truimph was winning Explosive Grind Award this
Jan 24,2015 at NYC Club Pyramid for Elegant Hoodness Music
Awards. Was previously nominated 4 times so winning this
award took my XS brand to next heights.
The Black Pages: For those that may not familiar with the
brand, what separates XS apart from other energy drinks?
Why should people purchase or support this product?
Sean Felder: XS is so diffferent from other energy drinks like
Monster, Red Bull because of 0 Carbs & 0 sugars. Plus it’s
loaded with vitamins. There’s about 16 different flavors, just go
to www.XSEnergyDrinks.com for more info ok? The urban
communities, Black Colleges, franchises like Dollar General,
Dollar Tree should invest in this product for sales and profit.
1