FASHION 91
“ Working with David continues to be a powerful creative partnership. His instinct for modern style and his understanding of real versatility have shaped this collection from the start. Together, we set out to create new designs built on signature craftsmanship and quality that lasts. Every item is designed to feel relevant today, yet endure for seasons to come,” said Marco Falcioni, Creative Director at HUGO BOSS.
Key looks
The looks worn by David Beckham in the campaign cover everyday dressing – effortless, yet always refined – and tailoring primed for special events. The sense of summer ease is clearly felt in an outfit that features a pale-beige cotton-blend cardigan layered over a butter-yellow lyocell-silk-cottonblend shirt. These light layers are teamed with a pair of brown virgin-wool trousers that have all the sophistication of tailored pants, but with an effortless sense of ease as they’ re completed with a relaxed drawcord waistband. White lowtop sneakers, in an elevated mix of smooth leather and rich suede, round off the look.
In tailoring, two key campaign looks show traditional, sharp silhouettes. First, an off-white doublebreasted suit serves summer-event inspiration. It’ s precisely cut to a figure-framing slim fit in a light, breathable linen blend, and paired with a crisp cotton shirt. A blue linen-knit tie, blended with silk, and micro-patterned pocket square add to the formal feel, along with timeless brown leather Oxford shoes that will work for summer soirées and business dinners alike.
The second highlight tailored look is a little more undone, but no less
sophisticated. A double-breasted charcoal-gray blazer, in a luxurious blend of wool, silk, and linen with a touch of cashmere brings structure to an outfit grounded by a breathable navy linen T-shirt and brown cotton trousers – which also combine a tailored, pleat-front silhouette with a comfortable waistband. A suede-trimmed brown canvas belt and versatile leatherand-suede trainers pull everything together.
ISSUE 76 2026 THE ART OF LUXURY