The Art of Luxury Issue 71 2025 | Page 97

PERFUME 97 spirits.“ Sun Song dons the color of summer, but keeps it alive forever. That’ s because I created it with rare, natural materials that boast exceptional qualities. It’ s a fragrance that fills with light, where the notes explode and reveal their inner nature.” Musks underscore this jubilant bliss.“ Sharp lemon accents cut through the bouquet, then musks act like a caress,” explained the Master Perfumer. Sun Song is a scented melody.
When designing the bottle, Alex Israel – a leading figure in modern art – turned to a bright and funloving color palette. Known for his distinctive, Californian livinginspired style and vibrant colors, he adorned the case with“ Summer”, an oversized sunglasses lens and one of his most iconic works. Inspired by midsummer’ s hues and the artist’ s signature gradients, a sunny yelloworange color ramp turns the bottle into a true concentrate of light.
To capture the radiance of an endless summer and give in to the sun’ s gentle warmth, Sun Song Cologne Perfume reveals itself through a bottle trunk that has been reimagined in translucent plexiglass, mirroring the bottle’ s yellow-orange gradient. Its vibrant transparency conjures up the gleaming reflection of a sunglasses lens – one adorned with the timeless signature of the Monogram motif. An invitation to bring the fragrance’ s bright symphony everywhere.
ISSUE 71 2025 THE ART OF LUXURY