BRUNELLO CUCINELLI LAUNCHES NEW EYEWEAR COLLECTION IN COLLABORATION WITH ESSILORLUXOTTICA IN ROME
Brunello Cucinelli and EssilorLuxottica present new creations resulting from a fruitful and positive collaboration with an emphasis on highend , exclusive creativity .
New products are arriving from the 10-year licensing agreement that the Brunello Cucinelli fashion house and EssilorLuxottica signed in November 2022 , which was preceded in 2021 by the launch of the first eyewear capsule by Brunello Cucinelli and Oliver Peoples , an exclusive brand owned by the French- Italian group .
The two companies ’ creative teams achieved significant work together throughout 2023 , resulting in the release of the first prestigious “ Brunello Cucinelli ” eyewear collection on sale worldwide in the Solomeo-based brand ’ s main boutiques and leading multi-brand stores dedicated to eyewear . All this reinforces the gracious and fruitful understanding between the two manufacturers , stemming from the esteem and fondness that brought Brunello Cucinelli and Leonardo Del Vecchio together ; a good-natured and gentle friendship that blossomed into significant and painstaking research and development , conducted in complete harmony .
This renews an agreement dedicated to promoting the culture of beauty as a meeting ground between taste and the finest Italian craftsmanship , a partnership enriched by the valuable collaboration with the excellent opticians and chains of specialized outlets that will distribute these products representing “ well-made in Italy ”.
Brunello Cucinelli , Executive Chairman and Creative Director of the fashion house , commented :
“ Leonardo Del Vecchio confessed to me one day : ‘ Dear Brunello , I don ’ t know whether the glasses we make are beautiful , but they ’ re certainly made in the best way in the world !’
THE ART OF LUXURY ISSUE 64 2024