GADGETS
62 FESTIVE GIFT GUIDE
GADGETS
Golden Concept reveals $ 250,000 ‘ Billionaire ’ s Gadgets ’ custom Apple products collection , featuring 7,586 diamonds
Golden Concept , the Swedish luxury brand that creates exclusive and ultra-high-quality cases for Apple products , and which in 2022 made headlines globally with the world ’ s most expensive Apple Watch case , has released ‘ Billionaire ’ s Gadgets ’: a bespoke collection of Apple ’ s latest products customized to boast a combined 7,586 hand-set diamonds .
Retailing at $ 250,000 , the Billionaire ’ s Gadgets collection includes heavily modified , platinum-plated and diamond-set versions of Apple ’ s iPhone 15 Pro Max , AirPod Max and Apple Watch Ultra 2 ; as well as Golden Concept ’ s first Swiss-made automatic watch , which has been built to match the dimensions of the Apple Watch Series 9 ; and a diamond-coated version of Golden Concept ’ s Royal Edition Apple Watch case .
Puia Shamsossadati , CEO and Founder of Golden Concept , comments : “ In an increasingly saturated luxury market , it takes something extraordinary to create prestige ; the Billionaire ’ s Gadgets collection is precisely that . The price point is certainly exclusive but reflects the painstaking labor and artisanal excellence that has gone into creating these four unique pieces , the value of which will only increase with time . At Golden Concept , we don ’ t only create luxury goods , we create a luxury lifestyle , and this collection is certainly our most exclusive offering to date .”
Presented in a handcrafted black oak box with a white leather interior , each box will be tailor-made to suit the preferences of the customer , with multiple customization options available .
The Billionaire ’ s Gadgets collection includes :
Custom Apple iPhone 15 Pro Max
• Custom 213g platinum backplate
• 2,448 hand-set , brilliant-cut diamonds
• 36.72 carats
• Total labor time of 136 hours
Custom Apple AirPod Max
• Platinum-plated earcups
• 1,395 hand-set , brilliant-cut diamonds
• 41.85 carats
• Total labor time of 160 hours
Custom Apple Watch Ultra 2
• Redesigned with 59g platinum casing on top and bottom of watch
• 677 hand-set , brilliant-cut diamonds adorning the top , sides , button , and crown of the watch
• 6.98 carats
• Stone-setting labor time of 39.5 hours
Golden Concept Royal Iced Edition Apple Watch case
• Inspired by Golden Concept ’ s ‘ Royal Edition ’ crafted for footballer Vinicius Jr . during the 2022 World Cup
• 3,066 hand-set , brilliant-cut diamonds
• 27.59 carats
• Stone-setting labor time of 173 hours
• Unique ‘ single click ’ clasp mechanism enables easy interchange with an Apple Watch , allowing customers to switch between watch models
Golden Concept ’ s first Swiss-made Automatic Watch
• Encased within the Royal Iced Edition is Golden Concept ’ s flagship , Swiss-made automatic skeleton watch that matches the dimensions of the Apple Watch Series 9
• Operates on SW300 movement
• Unavailable to purchase separately
www . goldenconcept . com
THE ART OF LUXURY Issue 61 2023