The Art of Luxury Issue 61 2023 | Page 32

32 AVIATION

VISTAJET LAUNCHES AVIATION ’ S FIRST 360 WELLNESS PROGRAM

AT ALTITUDE AND AT DESTINATION

A wellness program spanning four continents and over 20 disciplines .
Whilst the quest for a healthy life and living longer has existed as long as humankind , the wellness industry has experienced phenomenal growth in recent years , with McKinsey & Company estimating the value of the global wellness market at more than $ 1.5 trillion . Listening to its Members , and thanks to its truly global infrastructure and network , VistaJet has curated dedicated wellness solutions in the air and at destinations across the world that resonate with the people who fly on its silver and red aircraft .
Discover your wellness moment : VistaJet promotes wellbeing and connects Members to the original source of ancient and modern practices globally .
Since its inception in 2004 , VistaJet , the first and only global business aviation company , has distinguished itself by doing things differently with the aim of making private flying simple and efficient . Continuing to challenge the boundaries of what is possible at 40,000 feet , VistaJet ’ s latest initiative is no less impressive — introducing the VistaJet Wellness program .
VistaJet ’ s new offering transforms the flight from a potential tiring experience into an energizing one , integrating onboard wellness facilities and services , to destinations with a focus on wellbeing . Responding to demand from its Members and global trends for greater meaning , longevity and impactful life experiences , VistaJet experts have curated a multifaceted global wellness portfolio that offers every Member a solution suited to their particular perspective and needs — whether a performance athlete seeking faster regeneration , business leaders seeking greater clarity focus and relaxation , or families wanting to broaden their personal and spiritual connection or discover new ways to live better .
Partnering with leading brands in the wellbeing and longevity space , VistaJet continues its innovative journey to offer its Members a better way to fly — and live .
“ Flying better means living better , and the advantage of flying private should not be limited to the speed of the flight alone . In VistaJet ’ s aim for excellence , we researched all the ways to benefit the minds and bodies of the people who fly with us . Using our resources , knowledge and network , we can really support our Members , particularly those who spend a lot of time in the air . When flying is part of your life or business routine , we want to make sure it is a moment that adds value .” — Matteo Atti , Chief Marketing Officer , VistaJet .
Onboard wellness : pre-flight , inflight , post-flight .
Flying affects both the body and the mind , and for people who fly a few times a week , the impact of jetlag has a real effect on everyday life and business focus . Creating a solution that helps Members stay at their best as they reach their destination is VistaJet ’ s series of pre , post and in-flight wellness services :
• Pre-flight — consultations with a VistaJet nutritionist on the best foods to eat before and during flight , to pre-order in-flight meals that work for you and your mission ahead .
• In-flight — from ergonomic seating on the game-changing Global 7500 aircraft to assist posture and dynamic daylight simulation to sync to destination time zone , to meditation and breathing apps , wellness dining menus designed alongside nutritionists and leading athletes — including Charles Leclerc — to relax , rejuvenate and revitalize , and onboard products from leading wellness brands including Guerlain ’ s Orchidée Imperial
THE ART OF LUXURY Issue 61 2023