174 BEAUTY & FRAGRANCES
INTRODUCING KALYX BEYOND :
A 24-CARAT MINDFUL SKINCARE BRAND
The 24K Gold Mist is a hydrating elixir that regenerates the skin , imparts a subtle glow , and is infused with 24-carat gold . Priced at £ 111 for 100ml , the 24K Gold Mist contains Eau De Rose Damascena , sourced directly from the Bulgarian Valley of Roses , Rose Quartz and B3 to harmonise and calm the skin and senses . The 24K Gold Mist includes a ritual affirmation to remind each user of their inner light and beauty . During their morning and evening rituals , they close their eyes , gently mist their face and say ,
“ I am light in human form and a wick in someone ’ s darkness .”
The 24K Gold Concentrate is a pure intensive moisturising oil that plumps the skin . The concentrate blends Pure 24K Gold with Pomegranate , Camellia Tea and Cacay Oils to stimulate collagen , repair sun damage and reduce fine lines and wrinkles . Bulgarian Rose and Frankincense oils have natural antiinflammatory properties and soothe the body and mind .
Kalyx Beyond is proud to announce the launch of a new 24-carat gold-infused skincare range . The capsule collection includes the 24K Gold Cleansing Powder , 24K Gold Mist , and 24K Gold Concentrate , each with an accompanying mindfulness ritual designed to enhance the transformative power of the products .
Kalyx Beyond ’ s 24K Gold Cleansing Powder is an antioxidantrich powder-to-foam cleanser that delivers a luxurious cleansing experience . At £ 100 for 25ml , it contains 24k gold , silk aminos , rose damascene and pure aloe vera to purify , plump and brighten the skin . This lavish and unique cleansing experience is accompanied by a ritual guided meditation . The user gently pours some powder into the palm of their hand . They activate it with a few drops of water , connecting the cleansing of their face with what no longer serves them . With every rinse , the user says , “ I AM transmuting my ashes into beauty .” Then they rinse with warm water and pat their face dry .
Priced £ 144 for 30ml , The 24K Gold Concentrate includes a ritual affirmation to help users acknowledge their inner beauty . Users gently shake the bottle to alchemise the oils then blend a few drops between their palms , cupping their hands and inhaling the vibrant aroma . Take a moment to repeat , “ I am beautifully made ” before gently massaging oils in an upward motion into a clean face and neck .
For first-time users , Kalyx Beyond offers the 24K Discovery Set , a travel-friendly set that includes the 24K Gold Cleansing Powder ( 5g ), 24K Gold Mist ( 10ml ), and 24K Gold Concentrate ( 5ml ) in a vegan leather bag for luxury skincare on-the-go .
Designed and developed by co-founders Anton and Bethan Georgiev , Kalyx Beyond was inspired by the team ’ s vision to create a collection of alchemical elixirs . Citing recent studies indicating a need for more empowered beauty , their mission is to invent products that not only deliver a cosmetic benefit but a spiritual one as well .
Kalyx Beyond ’ s 24-carat gold skincare range is now available via kalyxbeyond . com
THE ART OF LUXURY Issue 60 2023