ARCEAU WOW

A square in a circle , small squares in a large square . Hermès loves to play with shapes . From the distant memory of those children ’ s games combining colours and volumes , Hermès has given life to a unique and playful watch . It could have been called Double Face , or Recto / Verso . Wow suits it so much better !

Wow , like his original idea . Two years ago , young comic book artist Ugo Bienvenu designed a surprising silk scarf for Hermès . It was named Wow . Why Wow ? Because it picks up Hermès ’ cherished equestrian spirit and transposes it into the world of comics .

THE ART OF LUXURY Issue 57 2023