The Art of Luxury Issue 52 2022 | Page 43

YACHTS & YACHTING 43
2 . Do you have a particular Yacht that has proven to be more popular than others over the past year ?
This is a really great question . We would always say that it takes a few years to build a yachts reputation in the charter market and we have worked with some wonderful owners and superb yachts . One such yacht is Orianda which we have worked with since we began .
A couple of years ago we expanded more into the US New England and Caribbean market with two fantastic classic schooners Columbia and Eros . When we started working with both yachts they were not doing may charters but they are now consistently enjoying busy seasons and rave reviews . Both yachts are beautiful and have great crews so I love knowing that guests will always be beautifully looked after and have a fantastic time . comes to a luxury yacht charter . Many of them are sailing yachts which by definition ( wind powered ) is more planet friendly , but some of the yacht we work with were built over 100 years ago . There aren ’ t many things in our world these days that we can say are built to last as long as that .
One thing I am truly passionate is keeping these wonderful yachts commercially viable and relevant in todays market so they continue to be well maintained and survive for many more years . One way are doing that is exploring new exciting destinations
- Eros for example is off to Antarctica next year which will be a truly unique offering for our clients ! I think that passion helps too .
Another key factor in our success I think is simply our unwavering diligence and desire to provide the best service to owners and charterers that we possibly can . We take a very honest approach to figure out what our clients need and create experiences that exceed their expectations and quite simply strive deliver the best version of our service that we can at all times . A lot of our success therefor is down to happy repeat clients .
We have also recently taken on some fantastic new additions such as Spirit of MK which will debut on the charter market in Ibiza this summer . She is a lovely yacht that sleeps up to 12 gusts in 5 cabins . She has been very nicely refit in 2021 / 2022 and is now in immaculate condition . Her owners are fantastic and so passionate about providing her guests with the best possible experience so also offer guests the use of their own Land Rover Defender on Ibiza chauffeured by the crew whilst on charter .
3 . What would you say are the main reasons why Classic Charters is considered one of the leading classic yacht and luxury charter companies ?
Another great question . I think that really we are one of the few yacht brokers that truly specialise in this niche . For many of the larger brokers these stunning classics are sometimes over looked in favour of larger more modern yachts . Don ’ t get me wrong - we charter large modern super yachts for our clients too but our focus has always been on the classics . Classics also represent a much more sustainable option when it
Issue 52 2022 THE ART OF LUXURY