The Art of Luxury Issue 45 2020 | Page 142

FRAGRANCE

STRADA PERFUMERIE

THE JOURNEY STARTS HERE

Imagine for a moment being taken away to the world ’ s most inviting cities ; the attractive cobbled side streets of Rome , the calming silent nights of Cordoba , the clear waters of the Algarve .
Many only dream of such experiences during a lifetime . Unless of course , you choose to wear a Strada perfume .
FROM THE STREETS TO THE WORLD
You see , when the founders of Strada began their extraordinary journey to design unforgettable fragrances , they imagined them as being more than just a scent . Instead , a moving experience that takes the wearer on a metaphorical journey .
The adventure begins with the name itself . From its root word “ La Strada ” which simply translates as “ the street ”, Strada captures within each fragrance a sense of geographical identity , a city to which it belongs . Bringing to life the magical sights and sounds of global cities through the sense of smell .
142 The Art of Luxury Issue 45 2020