YACHTS
Borrow A Boat Plus is a further expansion of
the company’s objective to make boating more
flexible and accessible with a wide choice of luxury
crewed charter boats and superyachts to cater for
the top end of the market. Borrow A Boat Plus will
offer fully-crewed and catered charters around the
world, from 60-foot sail or motor yachts right up
to world’s most expansive superyachts, for those
seeking a truly luxurious charter.
Borrow A Boat CEO Matt Ovenden comments
“We’re excited to offer this new range of luxury
crewed and catered boats around the world,
and through our partnership with Ocean
Independence this allows us to help realize our
goal of becoming the most inclusive, accessible
boating platform worldwide. Relying on the
experience and wealth of knowledge of Ocean
Independence in this market, our customers can
now have their ultimate dream vacation on the
water, at both ends of the spectrum and all points
of the compass!”
Head of Sales & Marketing Toby Macaurin
comments “There has been much hype recently
over disruptors, or those who are claiming to be,
entering into the charter market. Indeed, the yacht
charter industry should not be complacent and
should embrace technology whilst reaching out
to a younger audience, but not at the expense of
quality of service and excellence of experience.
This is where the current disruptors have got it
wrong.
In partnering with Borrow A Boat, and the creation
of Borrow A Boat Plus, we see an innovative
approach to the question of evolution within the
charter market, towards an end goal. Working
alongside a technology leader whilst retaining the
essential elements of high quality, expert advice,
depth of knowledge plus financial security will
ultimately result in being of the greatest benefit to
the consumer.”
www.borrowaboat.com
Issue 39 2019
The Art of Luxury
83