The Art of Luxury Issue 34 2018 | Page 76

CLAUDIA SEBIRE Claudia Sebire, the iconic Chelsea boutique, dilemmas, underpinned by the best possible With a reputation for its striking windows has been discreetly dressing London’s service. and superbly edited seasonal collections, most stylish women since 1987 from her eponymous boutique on the Fulham Road. including jewellery, shoes and accessories, “For the last 30 years, I have dressed women reflecting Claudia’s uncompromising attitude with very different needs; some travel to stylish dressing and great eye. Showcasing 30 years ago the then 23-year old Claudia constantly, some have demanding careers a mix of luxury German and Italian designers set out to deliver an unrivalled service and and some simply want great clothes and that are loyal to her and in many instances, product that would challenge the often style advice. Whatever their lifestyle, my view exclusive, notably Strenesse, Trixi Schober, depressing business of clothes shopping. The has long been that the foundation to looking Amina Rubinacci and Bruno Manetti, Claudia concept was simple: to offer a bespoke service good is feeling confident in what you wear. My ensures that the key trends for the season are to customers from start to finish, identifying philosophy for successful dressing is simple: covered and that clients leave with a capsule client’s individual wardrobe needs and all the pieces you buy should work together wardrobe of pieces that either build on what supplying a selection of stylish day, workwear, and work for you.” Comments Claudia. they have season after season, or completely evening and weekend pieces for all their style 76 The Art of Luxury Issue 34 2018 work together.