The Art of Design Issue 76 2025 | Page 84

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WELCOME TO THE

SERIP CONCEPTUAL GALLERY

Then, with a quiet shift, autumn descends. Bronze, gold, and silver leaves gently fall from the ceiling, bathing the space in a warm glow. A deep orange sofa and an array of curated samples in the Serip Design Lab evoke the richness of nature and design working in harmony.
Organic green arches lead you onward, forming natural thresholds through the showroom. Within each arch, iconic Serip pieces reveal themselves like rare gems— each one a blend of texture, light, and movement. Their placement invites exploration and reflection, offering a moment of wonder at every turn.
Step into the Serip Conceptual Gallery, where the boundaries between art, nature, and luxury blur. From the moment you enter, you’ re immersed in a world that celebrates organic beauty through lighting design.
The journey begins with a staircase that mimics the curves and flow of nature itself. Each step pulls you further into an atmosphere alive with movement and texture. The collections are not merely displayed— they are woven into the space, creating an evolving narrative.
You’ re immediately surrounded by the melodic spirit of the Calathea Collection, its rhythm climbing the walls like music in motion. Above, the Dandelion Collection releases delicate seed-like forms that drift across the ceiling, catching light and casting poetic shadows— a sensory whisper that gently guides your path.
Further in, the Origem and Aqua Collections exude warmth and refinement. Set against a deep, dark backdrop, their golden tones seem to glow from within, offering a quiet invitation to pause and take in their sculptural grace.
Two doors open to a room transformed— more than a gallery, this space feels like a portal. The large windows frame the outside world, while Serip’ s illuminated creations form a dialogue between light and shadow, inside and out. The dark walls heighten the drama, letting each piece stand boldly, like a work of art.
You arrive next in a space inspired by spring. The Voa Collection dances above with delicate swallows frozen mid-flight, their forms suspended in motion, twirling among twisting branches and scattered points of light. This area breathes vitality— a tribute to seasonal rebirth.
The journey ends at the Zoey Eye from the Coral Collection, radiating softly from a black marble wall. Above, the Bijout Collection completes the experience with timeless elegance.
The Serip Conceptual Gallery is more than a showroom— it’ s a celebration of design, nature, and the emotional power of light.