The Art of Design Issue 70 2024 | Page 44

44

DISCOVER THE ART OF

FLOORING WITH

KATE WATSON SMYTH ’ S QUIRKY BLOOM COLLECTION

The latest designer collection you need on your radar , introducing Quirky Bloom , the flamboyant floral carpet exclusively designed for Alternative Flooring by the acclaimed tastemaker Kate Watson-Smyth .
The latest designer collection you need on your radar , introducing Quirky Bloom , the flamboyant floral carpet exclusively designed for Alternative Flooring by the acclaimed tastemaker Kate Watson- Smyth .
Quirky Bloom draws its essence from the vibrant spirit of the sixties - a period marked by freedom and innovation - infused with a dose of traditional Italian allure . This intriguing juxtaposition serves as a homage to these eras while showcasing the distinct cultures through design .
Discover Kate ’ s inspiration behind the collection through our designer Q & A .
Kate , in three words , how would you best describe the Quirky Bloom collection ? Fun . Retro . Cool .
What were your biggest influences when designing the range ? I wanted something I hadn ’ t seen before on carpets and I love that simple daisy shape . As a child , I had a daisy doll by Mary Quant and always loved that graphic motif . The nostalgic yet fresh appeal of
Quirky Bloom Polenta Rug with Anywhere Everest border from £ 511 Wool Iconic Herringstripe Laine Carpet from £ 87 m2