The Art of Design Issue 49 2021 | Page 40

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SMANIA , THE MOST MODERN AMONG THE CLASSICS , THE MOST CLASSIC AMONG THE MODERN

This is a summary of the concept that emerges from the contemporary nature of the furniture designed and built by the historic Venetian company , leader in the luxury furniture sector .
Smania ’ s strong design identity is based on customer ’ s personal satisfaction , which is displaved in an eclectic design capable of emphasising the most diverse and distinctive personality trits .
The wide range of options offered by the INDOOR collection , through the choice of each material - wood essences , fabrics , leathers , marbles and metals - in fact allows the customization of Smania furniture and can satisfy each Customer taste .
In this sartorial flexibility lies the ability to access dexterously and skillfully also to the Contract sector , as well as to the nautical sector , of which Smania knows how to satisfy the specific requests , from the planning to the realization phase . The OUTDOOR collection , on the other hand , constitutes the other major pillar of the brand , with a product that is recognizable for its lines , contemporary and easily combined with both classic and modern contexts , and for the high quality and resistance of the materials used .
Smania is manufacturing passion , creative spirit and haute couture of furniture , capable of transforming each piece into a work of art and an icon of craftsmanship .
Since 1967 , the distinctive character of each designed furniture , the unquestionable know-how in the realization , the use of high quality materials , have led to the progressive affirmation of the company on an international level , giving life to a bold and absolute beauty , found in all his creations .
Precisely this obsessive attention to furniture in all its aspects has led Smania to encourage collaboration over the years with several important designers who have always known how to give a significant creative contribution to the collections . Just think of Giuseppe Viganò , who designed the NEST line , more a philosophy than a collection : based on an extremely dynamic vision of living , it explores the relationship between man and nature , in a dreamy interpretation of contemporary living as an unpublished osmotic balance between interior and exterior , which is expressed through an eclectic and fascinating design , perfectly in line with the classic and modern taste of the brand .