The African Business Review Jan-Feb 2014 | Page 17

example, even though these countries are the continent’s main trading partners – have shown any inclination to move into sub-Saharan Africa (outside South Africa) in recent years. The main players in the African banking sector’s development are African The continent currently has a number of pan-African banks – Ecobank, Bank of Africa Group (BOA), Standard Bank, United Bank for Africa (UBA) – which are present in ten or more countries, and a good number of fast-growing regional banks. It is these new players who are driving growth in the banking sector, and who have exploited the opportunities available, while the foreign banks, by contrast, have lost market share (figure 3). Ecobank illustrates this trend effectively: in less than 20 years it has become established in 30 African countries, ranking among the top three banks in more than half of them and as no.1 in seven of these at http://econ.worldbank.org/WBSITE/EXTERNAL/EXTDEC EXTRESEARCH/0,,contentMDK:20696167~pagePK:64214825~ piPK:64214943~theSitePK:469382,00.html EIB, 2013. Banking in sub-Saharan Africa – Challenges and Opportunities, European Investment Bank, Working Paper. PWC, 2012. Ghana Banking Survey, Pricewaterhouse Coopers, Working Paper. Ernst & Young, 2011. It’s time for Africa. Ernst & Young’s 2011 Africa attractiveness survey. Bankscope, 2011. Database. Investors who take a long-term view and are able to diversify their assets geographically are About the author:Proparco, the French development financial Julien Lefilleur joined guaranteed record returns on their investments institution (member of the French Development Agency group), in 2004. Having fulfilled a number of different positions – mainly in on the continent. markets. Such rapid expansion – which would not have been possible in a competitive environment – shows the extent to which the African market offers genuine potential. W