The Adviser Issue 3 | Page 32

LATER LIFE PLANNING

IT ’ S LATER LIFE , JIM , BUT NOT AS WE KNOW IT !

PHOTO : STEFAN COSMA / UNSPLASH

As you know , Simply Later Life was launched a few months ago and was designed to provide education and information on , and access to , the most suitable solutions for anyone working with clients in , or planning for , later life . Leading the proposition was SimplyBiz Head of Strategic Development ( Mortgages ), Richard Merrett . The Adviser caught up with Richard to discuss the creation of Simply Later Life , how it can support our Members and Clients , and what ’ s coming next .

What does Simply Later Life offer to Member Firms and their clients ? In mid-April , SimplyBiz launched its later life proposition , which was created to provide solutions , compliance support and education on the later life market . Simply Later Life delivers a breadth of benefits : from sourcing and ongoing training to compliance and supervision guidance , and how to engage with consumers from all angles , be it generating leads or assisting vulnerable customers . At the heart of the support currently available sits a partnership with Key Group , built to provide our Members with ways to grow their businesses and assist more customers with access to support and solutions . We see this element of the proposition as the market leader , as it brings together the front runner in compliance and adviser support services to support sustainable and quality growth in the sector . There are great synergies between SimplyBiz and Key Group , and these will support our shared core objectives which aim to :
• grow the later life lending market
• raise advice standards
• deliver better customer outcomes .
Why is advice in the later life market particularly important in the current climate ? The past 18 months have accelerated the need for robust later life planning and set the need to protect both family and home at the forefront of consumers ’ minds . Our aim is to encourage advisers , brokers and , in turn , consumers , to see equity release and later life lending as not a product but a potential solution where people can prepare , plan and protect in three crucial areas that impact their lives : family , tax and wealth planning , and lifestyle . We believe these are three areas that will be incredibly important to all consumers , and therefore offer you a means to deliver real value in your advice to clients – whether that means raising capital to provide a deposit to a younger family
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