THE ADDRESS Magazine No.20 | Page 275

A distinguished landmark trophy home A private residence for those seeking lifestyle excellence with unrivalled prestige, here is a truly rare opportunity to own one of Phuket’s foremost properties W ith more high-net-worth and ultra-high-networth individuals than ever before, many prospective buyers are looking for investments that can provide them with personal enjoyment as well. As a result, there is an increased demand for one-ofa-kind trophy properties. Last year, the first edition of The Coutts Index: Objects of Desire, was released. The finding was that the price return (in local currency) of passion investments around the world has been 77% since 2005, outperforming that of shares. People who buy trophy properties are looking for wealth preservation and have discovered that va