The 6 Most Expensive Mistakes When Selling Commercial Property | Page 11

KEY STEPS TO SUCCESS FIRST IMPRESSIONS COUNT Presenting your home at it’s best is not only about the buyers first impressions and getting them emotionally attached; its also about giving you the confidence that you are going to market fully prepared and not leaving anything to chance. PRICE IT CORRECTLY Establishing an accurate price guide to attract the right buyers and creating an environment of competition helps to drive sale prices upwards. Pricing it too high, and you will miss the market. Think like a purchaser; research like a purchaser. MARKET LIKE RICHARD BRANSON You can't sell a secret. So investing in a professional marketing strategy is an insurance policy to ensure you don’t undersell your home. The more people who see your property the better the chance you have of achieving the highest sale price. NEGOTIATE One of the best ways to come through the selling process is to seek professional advice. Engage an estate agent who can handle and are trained in professional negotiating on your behalf. You are selling one of your most valuable assets; you simply don’t get a second chance at getting it right.