The Foundation Issue • May 2012
The 4 Pillars of Modern Marketing Success
With customers holding more and more power to influence your business's reputation, here are my 4 must-have fundamental pillars to integrate into your planning in order to build a solid foundation.
What was the vision you had for your business in the beginning? How has it changed? What is your vision now and how does it translate into action? If you aren't sure or want to review, this exclusive guided 20MM TRAINING FEATURE article and exercise is for you!
Defining your purpose: What is your business's raison d'être?
Too good to be true?
Social content in 5, 10, 15 mins
Tired of avoiding social media updates because it is an inevitable time-suck?
Download and and keep this handy reference sheet close at hand to maximize the impact of your social content in minimal time (and effort and planning).
Knowing your target market is important for many reasons, namely to build better relationships with your customers and waste less time, effort and money by communicating more effectively with them. Here is the first step to getting to know your target market a little better.
Who are you talking to?
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20MM
Welcome!
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