The 10 Great IT Outsourcing Partners India The 10 Great IT Outsourcing Partners India | Page 11

Key Points Digital Marketing vs
Traditional Marketing
Unlike traditional marketing, digital marketing puts a marketing message directly in the forefront,
regardless of what you sell and create.
It can be easy to achieve different objectives through digital marketing, as it involves the use of
different communication techniques than traditional marketing.
Content marketing, one of the tactics of digital marketing allows a business to create and promote
content with killer images in order to create brand awareness, traffic growth, or customers.
Digital marketing allows persons to stay updated and relevant with the rapid development of
technologies so that a businessman can reach its audience in a more personalized way.
Over traditional marketing, digital marketing is more versatile and can monitors and analyze
marketing campaigns in real-time.
Digital marketing gives higher exposure to the product whereas traditional marketing is limited
to a certain locality.