CARING FOR YOUR INVESTMENT
Simply taking great care of your home isn ’ t enough . Your decision to own a second home on 30A isn ’ t just about your family ’ s memories ; it is also an investment . It is our job to make sure you get the most out of it . As proven leaders in ROI , we know what it takes to maximize the earning potential of your home .
As with our personalized approach to home care , we recognize that each one of our owners has unique goals and objectives for the financial performance of their home . Our in-house marketing team is designed to work in tandem with our revenue management team as well as multiple groups of hospitality marketing experts to cover every opportunity to showcase your home to the right prospective guests at the right time and at the right price .
Our goal is to maximize your revenue by minimizing your opportunity cost of lost or underpriced bookings . Simply booking your home isn ’ t an appropriate measure for success – we must maximize the combination of occupancy with nightly rates . It is because of our extensive experience with marketing and pricing that we are routinely able to beat the rest of the 30A market in this key metric ( RevPAN or revenue per available night ) for our homes .
It may seem odd to mention our guest experience alongside maximizing your investment , but creating guest loyalty and repeat visits to your home is a key foundation to achieving that goal . Repeat guests generally book earlier , for more money , and take better care of your home . Our reservations and guest services teams are well-traveled hospitality professionals who understand what it takes to create an experience meeting and exceeding the modern global luxury standards your guests expect .
Similarly , our portfolio philosophy is not “ bigger is better .” Instead , we just want to be the best at what we do . Through thoughtful growth , and as our homes achieve their financial goals , we then add homes that fit our brand standards exclusively along 30A . This results in a carefully curated portfolio of homes that our guests intentionally seek out year after year .
We welcome the opportunity to discuss your personal financial goals for your home and share more details on our comprehensive approach to maximizing your investment .
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