Texas CEO Magazine July|August 2014 | Página 12

executive education DEPT you would like to bring about. In order to change your behavior, you have to make sure that you develop goals that can lead to success. The most important part of setting your goals is to focus on positive goals. A positive goal is an action you can perform rather than an action you want to avoid. For example, if you are concerned about multitasking at work, you might want to set the goal to stop checking your email so often. The problem with negative goals like this is that the system that learns habits cannot learn not to perform an action. It can only learn to do things. Consequently, it is crucial to focus on behaviors you perform. Instead of a negative goal like avoiding multitasking, it is better to focus on positive steps you can take like closing your email program when you have difficult work to do, or leaving your cell phone off when you are at a meeting. Tame the Go System The positive goals you develop then have to engage your motivational system. At the core of your motivational system is a set of brain mechanisms that give energy to your goals. These brain mechanisms, called the Go System, are very efficient at helping you achieve your goals. Engaging a goal with your Go System leads you to focus your attention on information in your environment that relates to achieving that goal. It also creates that nagging feeling (that we sometimes call a craving) when we are not currently working toward achieving that goal. A big problem with engaging the Go System with new goals is that the goals that are most likely to be energized are those that are specific. A goal like “stop multitasking” is problematic, not just because it is negative, but also because it is too general. What actual actions can you perform that would lead to the outcome that you were not multitasking? Instead of thinking only about general desirable outcomes, you need to create specific plans that will lead to the outcome you desire. That means creating a specific plan. This plan has to include particular actions 12 as well as the times that you will perform those actions. You cannot say that you will shut off your email program for an hour each day, because that time is not specific enough. Instead, you need to decide which hour and then mark it on your agenda. Better still, choose a consistent time each day (say from 9:30-10:30am). This consistency is important, because the easiest way to learn a new habit is to create a consistent relationship between the environment and a desired behavior. Harness the Stop System Every once in a while your old habits resurface. In those moments, your Go System has been engaged by the behavior you were hoping to stop. The last defense you have once the Go System has been engaged by something you don’t want to do is another set of brain mechanisms that are designed to shut off behaviors that Go System engaged. This brain mechanism is the Stop System. Unfortunately, the Stop System is not nearly as Y