Texas CEO Magazine January|February 2014 | Page 10

internal memo DEPT by John Engates CLOUD PREDICTIONS FOR 2014 Five Changes Bringing Tomorrow to Today Last year, in my 2013 cloud predictions, I focused on Big Data and the rise of cloudy SSDs. And this year, those predictions became reality: in 2013 Rackspace launched new Performance Cloud Servers with SSD storage and businesses all over are enjoying the benefits of analyzing and getting true value out of critical data sets of all shapes and sizes. And it wasn’t just Rackspace; several other cloud providers followed suit with solid state storage-based offerings to keep up. As I look forward to 2014, I see cloud computing continuing its growth and finding new ways to simplify just about everyone’s needs – consumers and businesses alike. But the cloud as we know it today will undergo 10 a metamorphosis – open source projects will continue to flourish to solve niche business problems; and the nascent technology of containers will reap the benefit of open source’s speed of innovation. At the same time, IT departments will continue transforming but still be pressured to do more with less. And the cloud will power tiny devices from futuristic smart watches to almost-robotic computer glasses. Here are my predictions for cloud computing in 2014: The Cloud Ushers In a New Era In Wearable Technology Under Armour’s late 2013 acquisition of mobile workout app MapMyFitness and Nike’s continued sponsorship of TechStars Texas CEO Magazine Discuss. Learn. Lead. Nike+ Accelerator validates that wearable technology is heating up and here to stay. Athletic apparel manufacturers will attempt to catch up with one another in a war for data about users’ exercising habits. This will also continue in other areas such as smart watches, glasses and goggles, and medical devices. The staggering amount of data generated by the ever-increasing number of these wearable devices needs to be stored and analyzed somewhere, and what better place than the cloud, where it can be seamlessly transferred between device and server? This will also usher in other ecosystems of app developers and plugins as these devices emerge as platforms and APIs are exposed. The vendors that help users make the most of this data will be the winners and define the direction of the market. Specialized Clouds Emerge Until now, clouds generally fell into two buckets: public and private. In the New Year, the idea of workloads running where they perform the best will prevail and new clouds that focus on specific application tasks and workloads will rise. It’s the era of best-fit technology – developers no longer have to tailor their apps to the architecture,