Teva Respiratory Orientation Guide June 2014 | Page 23
Respiratory Orientation GuideQX8_Layout 1 11/20/10 8:31 AM Page 28
Pre-Call Planning
Gear 1: Opening
• Sets clear call objectives
• Engages provider at the beginning of the call
by utilizing:
• Determines the resources needed for the call
• Develops a logically mapped out call
• Self-assesses your performance
- Patient profiles
- Follow up information from a prior call
- Product or patient benefit
Primary and Secondary Call Objectives
• Increase utilization of your product
• Are action oriented, realistic and specific
to the goal
- A product visual
- Creates call continuity by aligning call notes,
resources, probes and commitments from
previous call
- Captures the providers attention
- States a clear purpose
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