FEATURES: COMPANY PROFILE
not space for a big system. All four towers had
to be set up by the same staff in four different
locations in the city, so it was necessary to have
a light enough system to make it easy and fast.
Plus it’s an active system, making it simpler to
install and uninstall whilst saving on ampli er
rack space.’
Today, SAE employs 300 staff at its factory
and a further 50 at the metal works. Mr Lee
has engaged in a process of upgrading and
automating his factory and installing test
procedure, but it’s really been worth it.’
Mr Lee believes that in addition to building
up the business and operating at a pro t, it is
also important to strive to make the world a
better place. ‘This is my philosophy, it’s very
simple, and I endeavor to convey this to my
employees,’ he says. ‘To do this, I believe we
have to combine people, not only from China
but also from Europe and the US. We have the
same vision: to make good products that will
make the world a better place. The boss should
1/4 box
Electronics assembly within the SAE factory
Showcasing SAE amplifiers within the HQ
equipment to ensure the best possible quality
control. This came about after a visit to the Ecler
factory in Barcelona
‘Ecler is a very good friend of SAE and we have
a good relationship,’ says Mr Lee. ‘I learned a
lot about management techniques from their
factory. Everything was under control, was very
clear and the workers were very professional. So
I decided I had to employ some good managers
and buy some software to help me, along with
equipment and tools for testing, productivity
control and quality control. This has helped us
to manage the entire work ow of the factory. We
have also invested in equipment for research
and production, including surface mounting and
automatic insertion equipment. Upgrading the
factory has been a step-by-step process; it didn’t
happen immediately and has been an expensive
have a good philosophy, and it will spread down
through the company.’
Looking to the future, three new SAE ampli er
series are currently being launched, the DJ,
Duo and XLi series. All new portable ampli ers
at an affordable price point, SAE is promising
they will provide functionality transferred over
from the company’s touring-grade products.
A multichannel ampli er series for rental
applications and large installation projects is
also coming soon, and more speaker products
can be expected later in the year.
Apart from its array of audio products, SAE
is also engaged in manufacturing the Pixtron
range of LED screens. But sound and music
remains the focus of what the company
develops and produces in Foshan.
Mr Lee has set himself and his company the
overall target of contributing to the responsible
and sustainable development of China and
contributing to a better future. He plans to do
this by constantly improving SAE and increasing
its professionalism, allowing it to offer the best
quality products, services and solutions. This,
he hopes, will contribute to the growth and
wellbeing of society, both on his doorstep and
out in the wider world.
www.saechina.com
1/4 box
SAE Audio loudspeakers set-up for demonstration
July–August 2014 PRO AUDIO ASIA 115