Test1243dwerfdsdfe May 2012 | Page 7

Phase 1 – Ad Builder • One consolidated spot for all sale items – BR Data feeds a file each week – File imported to ad builder – Ad Group details (picture, placement in print circular, etc) are added – Information in circular gets exported to • • • • Print Circular Designing Software Weekly Email Mobile App Website (coming in phase 3) – Information being manipulated once for all different communication channels