TEP Times 2015 | Page 3

TRANSATLANTIC ENTREPRENEUR PARTNERSHIP Welcome to New York City! From Soft Landing to Scaling Businesses E A s the G er man Consul General in New York City, it is my pleasure to support and promote topics of transatlantic understanding and learning. Entrepreneurship, science, innovation, and the digital transformation have become increasingly important - and successful - in New York City and enable us to connect in new, dynamic ways for the benefits of both nations. When we started our TEP collaboration five years ago we talked about why these topics matter and for whom. Due to the tremendous progress we have made together with all the TEP partners, this is no longer the question. The German Accelerator in New York City has hosted its first batches of German startups, New York- and Germanbased industry accelerators are collaborating, and German startups have raised money in New York City, paving the way for others alike. What you learn at the TEP Conference this week should help to increase the chances for your success in the City, the U.S. and in Germany. I wish you all a productive week in NYC. Brita Wagener Consul General of the Federal Republic of Germany ach ye ar, the Transatlantic Entrepreneur Partnership connects digital hubs from around the world to enable faster and cheaper expansion for entrepreneurs. On September 14-17, 2015, for the fifth time, the private initiative under the patronage of the American Council on Germany and the German Consul General in New York has developed a three-day program to connect experts, learn from each other, and strive for impact. The program combines a series of panel discussions, working sessions, NYC-based startup visits as well as time to network. The program is followed by a one-day International Day event which has expanded this year to enable eleven global tech hubs to present themselves. In addition, over forty startups will showcase their concepts. As one of the trade commissioners said, “We’re creating the United Nations of entrepreneurship in Brooklyn.” The objective and vision of the conference has remained focused. By enabling ideas and entrepreneurs to expand faster and cheaper, cities and societies will benefit. While there is still a long road to achieving that vision, a lot of progress has been made; mainly the growing understanding among city leaders and policy makers that startup collaboration across borders will increase the economic benefit for all. “Entrepreneurship – Made in the USA” has become the focus of international studies and collaborations, and New York City has developed into the number one urban hub for applied science. The 2015 conference will focus on new ways for startups to gain traction and achieve success and how cities and policy makers can support that. The issues of doing business in NYC have changed for entrepreneurs coming here from international hubs; it is no longer about defining the right legal structure, finding investors, or finding office space. While these issues (especially immigration) remain important, it is crucial today to demonstrate the chances for success early by choosing the right strategy, being effective the American way, and demonstrating confidence, progress, and commitment to the US market. In other words, from soft landing to hard business. Additionally, it is no longer a one-way street into the US, as NYC-based startups are increasingly looking into expanding their business beyond NYC and the US. International Day will feature eleven global startup hubs and provide the opportunity for global expansion starting with a subway ride to Brooklyn. Again in 2015, the TEP conference and International Day aim at nothing less than building the perfect stage for startups and city leaders to find the silver bullet for international expansion and collaboration. As in the past, this is only possible because of the TEP partners and their tremendous support. Welcome to the 2015 Transatlantic Entrepreneur Partnership Conference! A s one of the organizations that helped launch this annual conference in 2011, the American Council on Germany is delighted to partner again this year with the German Consulate General, New York International, and Berlin Partner to make this event possible. We live in a rapidly changing world, and it is essential for our business leaders, government officials, and society as a whole to adapt to the increasingly interconnected and complex global environment. Think about the world in which the next generation of leaders is growing up; Uber, the world’s largest transportation service company, owns no vehicles; Facebook, the world’s most popular media owner, creates no content; Alibaba, the world’s most valuable retailer, has no inventory; and Airbnb, the world’s largest accommodation provider, owns no real estate. The Transatlantic Entrepreneur Partnership Conference underscores the ties between our two countries—particularly the startup communities in Berlin and New York. This year’s conference boasts an impressive roster of speakers and site visits. We wish all of the TEP participants a successful conference! Dr. Steven E. Sokol President American Council on Germany T-3