TENSON CORPORATE ENG 2025 SPRING/SUMMER 2025 | Page 3

OUTDOOR ADVENTURES . PAST . PRESENT . FUTURE .

The Tenson brand history is a never-ending voyage of outdoor adventures .

IN 1951 IN THE LITTLE coastal town of Varberg , Sweden , the aspiring entrepreneur and our founding father Paul Rydholm starts a small-scale production of sportswear together with his sister and two seamstresses .
Throughout the years , Tenson products were always tested in the most demanding conditions , keeping the adventurous dry in extreme and wet conditions , including those hearty souls attempting Arctic and Antarctic expedition firsts . Today the DNA of Tenson remains the interplay between design , materials and technology - where function and style meet . The history of The Swedish Outdoor Brand is a never- ending voyage of outdoor adventures ...
Outdoor
In the first half of the 1970s , Tenson sponsored a variety of expeditions to the north of Sweden - Abisko was one of these destinations .
Outdoor Collection Men & Women .
Lifestyle Collection Men & Women .
Ski Collection Men & Women .
Technologies & Size Guide .
Overviews .
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Overviews Technologies Skiing Lifestyle
The Swedish Outdoor Brand™ | 3