22 | Tees Business
Boro's
world
first
Boro fans going to games
at the Riverside will see
world-leading technology
at first hand.
W
orking alongside digital venue
specialists ADI, Boro are to
install a first in world football
– a 360° digital pitch perimeter
LED system. The revolutionary system
will integrate a crowd-facing digital display
capable of serving live match stats and social
media content.
The platform will integrate with the
club’s stadium screen and a network of 70
new displays, which will deliver exclusive
programming, unique StatZone content,
social media, news, and exclusive video
content to fans throughout the Riverside.
Content across every digital c [