Cornering
the market
N E WS
Making a difference -
Cornerstone Marketing
Solutions lead team (from
left) Chris Petty, Jamie
Tinkler and Chris Bibby.
Clients flocking to digital
marketing solutions firm
S
truggling to market your
business? The solution could be
just around the corner.
A series of Teesside firms have
turned to Cornerstone Marketing
Solutions to help them promote their
business, products and services.
The new kids on the digital
marketing block, the firm has been set
up under the umbrella of established
Stockton-based IT specialists,
Cornerstone Business Solutions.
Cornerstone Marketing Solutions
offers social media management and
video content for businesses across
the region – and there’s been no
shortage of takers.
Among the latest on their books are
legal eagles Core Legal and Trustlaw,
ecological experts Naturally Wild and
You Fibre, a firm supplying superfast
broadband across the UK.
And the face of the business is a
man who will need no introduction to
local music fans, as creative director
Jamie Tinkler made his name with Pete
Waterman’s chart band Pop!, who
enjoyed three top 40 UK hits about 15
years ago.
Jamie, from Linthorpe in
Middlesbrough, left home to seek
his fame and fortune when he was
20 years old and later auditioned for
reality TV show Pop Idol and The X
Factor before signing a solo deal with
record label Island.
Tune - Jamie Tinkler has
After 11 years in London, he has
returned to Teesside to focus on his
new role, helping local businesses
sing about their achievements and
capabilities.
“I get an equal buzz when I see the
impact our content has for our clients
as I do when I’m performing,” said
Jamie.
“Social media management needs to
be consistent. We love the process of
creating footage and content and to
then see the engagement and value it
has for our clients.
“As a performer, I’ve always been
a creator so my main focus has been
shooting video content. We believe
this will be the main service that our
clients will benefit from within our
social media strategies. People love to
click ‘Play’.
“I’m really excited to be working
with an already established Tees-
based business and we feel there’s no
limitations to what we can do.”
Cornerstone Marketing Solutions
has invested in a digital platform,
and is already Hootsuite-accredited,
while the firm recently took on its first
apprentice marketer.
Chris Petty, managing director of
Cornerstone Business Solutions and
a director of Cornerstone Marketing
Solutions along with Chris Bibby, said:
“Our IT arm has been long established
and successful across the Tees Valley
enjoyed music success.
and beyond,
but many of
our clients ask
us about how
to promote
themselves
in the digital
world.
“We often
faced similar
challenges
– so it made
perfect sense
to launch our
own digital
marketing
agency, with a real focus on video to
meet the demands of companies of all
sizes across the region.
“We’ve already won a series of
great contracts and, of course, we’re
doing our own digital marketing too, of
course.
“We’ve had some great feedback
from our clients about the video
footage Jamie has produced. It does
help that he’s so well known in the
area, as it’s a great talking point when
people recognise him from his local
performances and helps to open
doors.
“From there, it’s up to us to produce
great content, of course, and that’s
what we’re committed to doing at an
affordable price. There’s lots more in
the pipeline.”
The voice of business in the Tees region | 47