52 | Tees Business
REGENERATION
OF ALBERT ROAD
RESULTS IN A
BUSINESS
RESURGENCE
A
lbert Road, which is a main
thoroughfare in Middlesbrough,
running from the town’s railway
station right up to Teesside
University, has been transformed into Albert
North.
Benefiting from a joint approach
to investment in the area between
Middlesbrough Council and local property
and regeneration specialist Jomast, Albert
North is primed and ready for its next
successful chapter.
Home to some of the town’s most iconic
buildings, this new business community
is a collection of eclectic architecture that
is rich in history. Regeneration of the area
has resulted in many of the buildings being
renovated to provide elegant exteriors and
spacious interiors.
With space available from 1,000-10,000
sq ft, Albert North is proving a big hit with
businesses who have outgrown their
existing location and are looking for more
A VIBR ANT NEW
BU SINESS COM M U NIT Y IN
M IDDLE SBR OU GH’S HISTOR IC
QU AR T ER SE ES A NU M BE R OF
BU SINESSES COM M IT THEIR
FU TU R E TO THE AR EA.
flexible space to meet their rapid growth
requirements.
One company relocating to accommodate
its rapid growth is digital firm Salesfire,
which has expanded into 5,000 sq ft on the
second floor of 16-26 Albert Road. Founded
in 2017, it provides e-commerce businesses
with solutions to increase website
conversions, sales and ROI, and it boasts
Hype, Ringtons Tea and Lifestyle Fitness as
its clients.
Richard Himsworth, Salesfire’s CEO, said:
“We’ve experienced tremendous growth
during the second half of last year which
resulted in us growing our client base by
175% and trebling the team to 23 full-time
employees.
“This resulted in us quickly outgrowing
our existing premises, and we needed a
new office that would be flexible enough to
meet our ambitious growth needs.
“Having searched the market we quickly
realised Albert North provided us with the
perfect opportunity as it offered us the
space we required now with the flexibility
for future expansion.”
Salesfire has joined Mabo Media, Alkaline
Kitchen, Keystage Recruitment, Working
Links and Hays Recruitment, who have also
chosen this central location.
“The fact that this area has been
designed to attract the town’s ambitious
digital and creative sector alongside living
space and food outlets made Albert North
even more attractive to us,” added Richard.
Tenants based at Albert North receive
many perks including high-speed
broadband, rent and rate incentives, free
public health initiatives for staff, and a city
centre loyalty card offering discounts and
incentives in local shops.
Mark Hill, commercial property director
at Jomast, said: “We’re thrilled to welcome
Salesfire as our latest tenant, and the fact
that we have modern facilities and space
flexible enough to meet their future growth