Tees Business Issue 46 | Page 61

TECH
Dual ambition – Double Eleven’ s co-CEOs, Kimberley Turner and Mark South.
Game for growth – Double Eleven backed the 2026 Tees Tech Awards as headline sponsor. Pictured are co-CEOs Kimberley Turner and Mark South with Tees Business directors Dave Allan and Martin Walker.
We are committed to being a business that wears its heart on its sleeve – a solid community partner building a lasting legacy for the region.”
ready for continuous growth.
As Double Eleven marked its 16th year, the latter half of 2025 ushered in an evolution in leadership.
Lee, the founder, transitioned into a broader, strategic role as chairman of Pneuma Group, Double Eleven’ s parent company, passing the day-to-day torch to two proven leaders – Kimberley, the former CFO, commercial director and 2022 Tees Businesswoman of the Year, alongside former COO Mark.
Having worked side-by-side with Lee since the company’ s conception, their appointment guarantees continuity of the firm’ s core values while injecting fresh momentum into its ambitious long-term plans.
Kimberley is remarkably candid about what it takes to maintain their elite status.
She said:“ In terms of Mark and me in the co-CEO role, there is no shortcut to success. People come to us because we hold ourselves to the highest of standards.
“ You have to do a good job – that’ s what we are measured against. And that’ s exactly what we do. In our roles, we want to take the business to the next level.
“ We have two studios in two different time zones, but one joined-up mindset and culture. Quality, consistency and always looking for ways to improve are key to our success. It’ s central to our partnerships and the long-term health of the business.“ We’ re not immune to the industry challenges many studios face. We remain robust, but there is always more to do. There is no time to be complacent and we need to always have our eye on staying ahead.
“ Co-development is an increasingly competitive space and we need to remain competitive by building on those strengths to move us on.”
Beyond the global partnerships and state-of-the-art facilities, Double Eleven’ s identity remains tied to the Tees Valley. It is actively shaping the area’ s future and supporting its most vulnerable communities.
This is driving an exciting new partnership with The Glowsticks Project, based in Middlesbrough’ s Dundas Arcade.
Double Eleven is teaming up with the community interest company to support its ambitions of creating a purpose-built, inclusive gaming space for neurodivergent young people at its cafe.
The two organisations are collaborating to bring the project to life through a combination of financial backing and hands-on volunteering opportunities from Double Eleven staff.
The project will bring small-group gaming sessions to children and young adults, providing a supported, structured space that encourages teamwork, social interaction and confidence.
It is initiatives like this that highlight the company’ s“ secret to success” – a genuine care for its community, perfectly mirrored by its ancient Egyptian emblem, the Eye of Horus, which watches over the wellbeing and prosperity of the town.
And Kimberley said:“ Double Eleven takes great pride in supporting the upcoming Tees Tech Awards and cementing our commitment to the region that gave so much to us in the beginning, playing our role in its future success.
“ We are committed to being a business that wears its heart on its sleeve – a solid community partner building a lasting legacy for the region.”
As Double Eleven moves through its Sweet 16 and looks toward its third decade, the studio remains a beacon of digital excellence.
With a united global team, visionary new leadership and an unshakeable bond with its Teesside roots, Middlesbrough’ s biggest tech export is ready for the next level.
Visit double11. com
The voice of business in the Tees region | 61