Serving the Teesside Business Community | 5
/NEWS
Opening – the
TV physicist
spoke to Tees
Business.
WHY WE STILL BELIEVE
IN PRINT MEDIA
There are so-called experts who work in
media and marketing who would have you
believe the print industry is on borrowed
time.
You can’t deny it has suffered considerably
and that we all must embrace the
modern world of digital media, while the
newspaper industry’s steady 20-year
decline has probably gained even more
momentum in recent years.
Master class – Professor
Brian Cox spoke to students
at Middlesbrough College.
STEM IS ‘STROKE OF
GENIUS’ SAYS COX
TV star physicist Brian Cox said Middlesbrough College’s
new STEM Centre should be a “blueprint for the country”.
T
he £20m facility – which focuses on
science, technology, engineering
and maths – replicates a genuine
industrial environment, and the equipment
and professional operations are what you’d
expect to find anywhere in industry.
Professor Cox told Tees Business: “It’s a
genuinely impressive place.
“It’s a terrifically good idea. But like all
ideas, it was a stroke of genius to think of
it, and then very difficult to execute, but it’s
been executed perfectly as far as I can see.
“Not only is this fully functioning with
thousands of students, but this looks to
me like a blueprint. We hear a lot about
rebalancing the economy towards high-tech
industry, and if you’re going to do that you
need these, and there aren’t many of them.
“This is obviously the way to go as a
country. If you think about the raw material
that this country has – it’s not vast resources,
it’s not like Australia where you can just dig
uranium out of the ground everywhere – it’s
its people.
“If you look at this region, not only have
you got an enthusiastic future workforce
– which you see all over the place at this
college – but you’ve got a history of it
going back for generations, a history of
people, families and communities that
understand what it is to work in complex,
heavy industries, as well as new, high-tech
manufacturing industries.
“That heritage is probably the most
valuable thing we have as a country. It’s an
obvious thing, but it’s hard to get everyone to
go in the same direction.
“But it’s quite obvious that you take that
heritage as a raw material and convert it into
economic and industrial growth, so we need
these places.”
Middlesbrough MP Andy McDonald, who’s
also a governor of Middlesbrough College,
told us: “I’m just bursting with pride about
this place.
“It’s so ambitious and incredibly well
thought through, by people who know their
industries inside-out, a coming together of
educationalists who wanted to enter into a
partnership.”
Bannatyne is ‘in’ for jungle show!
F
ormer Dragons’ Den star and Tees-based
businessman Duncan Bannatyne is
donating his fee for appearing on I’m
A Celebrity Get Me Out of Here to help
fund more than 100 operations for African
children.
The 66-year-old Yarm-based entrepreneur
has not revealed how much will be
paid, but has said it will be enough for
125 “life changing” operations, for the
charity Operation Smile, of which he is an
ambassador.
Bannatyne, whose chain of health and
But we passionately believe there is still
very much a market, and a need, for the
printed publication – and the proof of the
pudding, as they say, is in the eating (or
the reading, in this case).
Tees Business is living proof of this.
Launched only this year – this is our fourth
edition – it’s quite clear that, certainly in
terms of B2B marketing, there is still a
place for print.
We have more than embraced digital
media at H