Serving the Teesside Business Community | 37
/ MIDDLESBROUGH NEWS
BORO OLD BOYS REUNITED
Teesside businesses run by former
Middlesbrough Football Club colleagues have
teamed up again on projects for two leading
local sports businesses.
Hartlepool-based Emmerson Marketing
are working with Middlesbrough’s DNA PR
& Publicity on projects for MFC and JoLee
Fitness, who run CrossFit and WattFitness
units across Teesside and the North-East.
Emmerson Marketing, owned by Boro’s
former head of marketing Matt Emmerson,
has joined forces with the club’s ex-head of
media Dave Allan, who now runs DNA, to
produce a limited edition calendar for their
former employers.
Available from the MFC stadium store and
temporary club store in Cleveland Centre,
Forever Boro features legends such as
Juninho, Wilf Mannion, Graeme Souness
and Bernie Slaven, with a cut of all profits
being donated to
Middlesbrough
Former Players
Association.
They have
also produced
mugs and framed
images signed by
Boro legends as
part of the Forever
Boro range.
Dave, who also
works closely
with former Boro
colleague Martin
Walker, of Mantis
Media, said: “It seems natural for Matt and I
to work together on sports-related projects,
as we were a great team in the glory days
at Middlesbrough FC. Now we’re bringing a
Premier League service to sports businesses
across Teesside.”
Matt said: “We’ve produced a fantastic
new range that will particularly appeal to
older Boro fans who were lucky enough to
see the like of Mannion, Clough, Maddren
and Hickton in action. It’s fantastic that we’re
able to support ex-Boro players in need by
making a donation to the Former Players
Association via every sale.”
The pair, who already carry out marketing
and PR for Cleveland Centre, are also
working together on the marketing, branding
and publicity for JoLee Fitness, run by
Joanne McCue Bannatyne and her business
partner, ex-Marine Lee Howe.
Town Centre icon
to be redeveloped
£500k RESTAURANT
OPEN FOR BUSINESS
An historic
architectural
example of
Middlesbrough’s
industrial
heritage is
set for major
regeneration
work, bringing new investment and
business into the town.
The integrity and unique architecture of
Commerce House, in Exchange Square,
will be protected when redevelopment
work is undertaken by new owners
Commerce Chambers, beginning later this
year through contractor Adavo Properties.
The former bank, one of
Middlesbrough’s most recognisable
buildings, has been owned by the North
East Chamber of Commerce since 2006,
but was used by the former Teesside
Chamber of Commerce since 1935.
NECC decided to sell to Commerce
Chambers, backed by financiers Tier One
Capital, after seeing its plans to turn the
building into a vibrant, town-centre office
hub for businesses and potential inward
investors.
The creation of a visually stunning new
restaurant in central Middlesbrough has been
completed following a £500,000 investment.
Oven, which has created employment
for 45 people, is making an impact on the
street scene in Linthorpe Road, with an
outside seating area carpeted with astro turf
and featuring handcrafted artisan chairs and
tables.
The culin