Q&A with Emma Watson
In 2007 she wore a lot of Chanel to nearly every event. Then in 2008 she wore different brands such as Burberry and Alexander McQueen. In 2009 Emma Wore a custom made textured dress by Burberry paired with Burberry heels. Emma's recent style has become more simplistic. She has been more fashion involved lately she has been working with ethical brands like People Tree and ZADY.
What was your inspiration for this collection?
I wanted to create a collection that was a reflection of my personality and style. I wanted the collection to be very elegant and simplistic, with pastel colours. I wanted the collection to be occasion wear based with some different style shoes in the with one pair as a subtle statement shoe.
How do you think social media has helped this collection?
I think that it helps that both me and Ted Baker have different followers so this collection relates to 2 audiences. It has been shared on both of our social media sites.
Describe the collection in 3 words?
Elegant, Simplistic and pastel