Contents page
Introduction into Ted Baker and Emma Watson pages 6-7
Colour mood board pages 22-23
Fabric mood board pages 30-31
Comparative Shop reports Pages 32-51
Range Plan pages 54-65
Social media examples for collection pages 66-73
Posters for collection pages 74-75
Launch party mood board pages 76-77
Launch party pages78-79
Q&A with emma watson pages 82-83
Swot analysis pages 84-85
Pestle analysis pages 88-89
Online and offline campaign pages 86-87
Marketing mix pages 90-91