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North America dominated the market in 2013. It captured around 29 % of the worldwide share. Online payment options and internet connectivity are the prime reasons for the growth of this region. Firms of the North American digital transformation market are using various technologies to promote their businesses through websites and social media. This would greatly enhance the status of the regional market and drive its sales. The European Union( EU) had begun internet banking operations to reduce obstacles faced by businesses while conducting transactions. Latin America is expected to have good potential for the digital transformation market.
Boosting mobile network operators( MNOs) in India, China, and South Korea from the Asian Pacific( APAC) region are also estimated to raise the demand for the global market. Growing IT-enabled services in APAC will ensure a strong future for the digital transformation market.
The Middle East is an untapped region that’ s utilizing digital technologies on a knowledgebased approach. UAE, Qatar, and Saudi Arabia are becoming increasingly dependent on Internet communication technologies( ICTs). As such, the sectors of banking and insurance have had around 40 % share in the MENA industry.
Key Players The key players of the digital transformation market include Persistent Systems, IBM, Accenture, Tata Consultancy Services, Cognizant, Capgemini Consulting Global, Deloitte, Booz & Co., PricewaterhouseCoopers( PwC), CGI Group Incorporation, a nd Econsultancy. In the Middle East and North Africa, entrants, like Ystrat, Intel, and Elite Technologies are trying to gain a strong grip in the global digital transformation market.
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