Technology Decisions Jun/Jul 2013 | Page 20

FROM THE FRONTLINE

HOW

GREEN

IS MY

STRATEGY?

Anthony Caruana
Very few business decisions are now made without some consideration of the environmental impact. But decision makers are also sick of the‘ greenwash’ that is applied to almost every product and service. Is green a big issue or just more hype?
20
This issue is sponsored by— Kyocera Document Solutions— www. KyoceraDocumentSolutions. com. au