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The BYOD market is fragmented into software, end-uses, devices, and regions. Software is divided into
Enterprise Mobile Email Management (EMEM), Mobile Application Management (MAM), Mobile Devices
Management (MDM), Enterprise Mobile Content Management (EMCM), and Telecom Expense Management
(TEM). Improvements in IT technology can further increase the adoption of BYOD, thus propelling market
growth.
Based on end-use, the industry is segmented into mid-to-large sized businesses and small businesses. A
number of companies are taking to the ‘BYOD’ concept to minimize both operating expenditure (OpEx) and
capital expenditure (CapEx). Employees too, share the costs incurred on their devices. This in turn, lowers the
costs borne by the company.
Small & midsized businesses (SMBs) use MDM (Mobile Device Management) solutions to manage their
mobile devices and to increase security. A number of vendors have also introduced tailor -made solutions for
SMBs to capitalize on their growth prospects. With a 75% market share (in terms of revenue), mid-to-large
sized businesses dominated the industry in 2013. BFSI (Banking, Financial services and Insurance) and
healthcare will play a key role in driving the worldwide BYOD market. The growing need for coordinating with
customers & co-workers and for remote access to information can boost the adoption of ‘BYOD’ in BFSI.
Based on devices, the industry is segmented into smartphones, tablets, and laptops. Owing to high demand &
popularity, ‘smartphones’ dominated the market with a 55% share in total revenues in 2013. Since, tablets
possess features of both laptops and smartphones, they are a widely preferred choice among consumers.
This may aid in market penetration and greater adoption of tablets in BYOD.
Regions include North America, Europe, Asia Pacific, and Rest of the World (RoW). North America generated
more than USD 25 billion in 2013. The region will continue to dominate the global market during the forecast
period. The ‘work from home’ option coupled with low provision rate of corporate mobile devices could
increase the adoption of BYOD.
The Asia Pacific BYOD market is a rapidly growing one. Factors fueling this region are the robust use of
smartphones and tablets and their subsequent impact on information technology. Even thou gh there are a
large number of employees who use their own devices for work purposes, the absence of formal policies
supporting BYOD is a major challenge in this region.
MobileIron, Cisco Systems, Good Technology Inc., and IBM Corporation are the prominen t players in the
global BYOD market. These companies give considerable importance to talent retention, operational
simplification, and cost reductions for enhancing their respective market shares.
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https://www.hexaresearch.com/research-category/next-generation-technologies-industry
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