Techno World Virtual-Reality-(VR)-Headsets-Market | Page 2
Major factors expected to propel growth of the global VR headsets market is proliferation of
mobile devices specifically smartphones, as most VR headsets rely on the smartphone to display
content and use various specially developed apps for the same. For instance, Matterport VR
Showcase is a virtual reality app compatible with Samsung Galaxy series (Android Kitkat 4.4+)
and Oculus Gear VR app needs to be installed on the device. According to Coherent Market
Insights analysis, share of headset installed base of Samsung gear VR was around 16.3%
globally, and the share of mobile phone based VR headsets were about 87% globally, in 2016.
Over 2.56 billion smartphone users were reported worldwide in 2016. Hence, the increasing
smartphone sales are further increasing the growth of VR headsets market.
Proliferation of digital entertainment and media segment is expected to drive growth
of the global virtual reality headsets market
Increasing utilization of digital entertainment and digital media is expected to accelerate global
market growth. For example, film producers, professional sports leagues and associations are
increasingly adopting virtual reality technology, in order to increase their customer base. For
example, in 2015, the NBA Golden State Warriors experimented with NextVR technology to
stream their regular-session for individuals using Samsung Gear headsets. Furthermore, music
and adult entertainment segments are also adopting virtual reality technology to produce 3D
contents, which is expected to increase their viewers’ base. Moreover, on-demand series
providers are also adopting virtual reality technology, in order to enhance consumer experience.
For example, in 2016, HBO provides virtual reality 360 degree content for famous series, Game
of Thrones. Therefore, increasing demand for virtual reality technology is expected to propel
growth of virtual reality headsets market in digital entertainment and media sector.
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Increasing adoption of virtual reality headsets in military and defense sector is
expected to be another factor for growth of the market
Demand for virtual reality headsets in military and other scientific application is increasing
significantly and is a key factor expected to boost growth of the global virtual reality headsets
market. This is attributed to rising need for improvement of mental and physical training
program, which includes combat training, flight simulation, battlefield simulation, and vehicle
simulation among others. It aids in providing better training experience to the soldiers. For
instance, the United States Department of Defense adopted virtual and augmented reality to
reduce its training budget. According to the U.S. Navy, it is expected to invest US$ 6 billion to
US$ 6.12 billion per year for training and simulation purpose from 2016 to 2021 for virtual reality.
This is, in turn, expected to aid in growth of the market over the forecast period.