popular makeup posts on tumblr and
Instagram. One of the leading brands
in pastel makeup is the vegan and
cruelty free brand Lime Crime.
Releasing a variety of opaque
lipsticks, and brightly coloured liquid
eyeliners. Lime Crime has become
very popular throughout all ages. With
affordable prices, good quality
products, and interesting colours. It
doesn’t hurt that their packaging is
very appealing too.