Teach For Armenia | Annual Report 2021 | in Eng. Annual Report 2021 | Page 96

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The Nation-Builders program is also an opportunity to expand the culture of corporate social responsibility here in Armenia . Our Public Partnerships Team recruited the digital payment platform EasyPay and ID Bank to become school sponsors . As part of our cooperation , ID Bank dedicated its “ Power of One ’’ campaign over the holiday season to Teach For Armenia . One AMD of every payment made through IDBank – website , terminal , iDram application – was committed to the Nation-Builders program . ID Bank will begin their sponsorship in September 2022 .
In 2021 , crowdfunding was an important part of our fundraising strategy . Through our Digital Backpack campaign in the summer , we raised funds to purchase tablets for our newest classrooms in the Syunik region . In November , we launched our Community Elves campaign ahead of Giving Tuesday , a national day of charity in the United States , until Armenian Christmas on January 6th . The campaign

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