Talk Business Magazine September 2014 | Page 65

STRATEGY Powwownow Don’t let “No” get you down Rejection is, unfortunately, an inherent part of sales. Powwownow give us its top tips on staying positive to see you through to that all-important sale Mix up your schedule by balancing your hot, warm and cold leads throughout the week W orking in sales can have amazing highs and incredible lows. Selling is a skill, which can sometimes have a very long investment game to reap the rewards. When those investments don’t come off, how do you stay positive? Jason Downes, sales director at Powwownow, shares his top tips for staying positive in the face of rejection when working in sales. SUPPORT NETWORK It is vital to have a good support network, in work and at home, to pick you up when you have had a bad day. Being able to talk to colleagues or a partner about why you didn’t make that sale will enable you to understand where it went wrong, and how to rectify it for the future. SECTION SPONSOR STRATEGY_TB36_powwownow_63.ga.indd 65 Not being able to share these frustrations may lead you to simmer on issues, resulting in continued poor sales. IT’S NOT PERSONAL This might seem a simple one, but it is vital that you don’t take disappointments personally. If you didn’t make a sale, seek feedback to find out why. It could be your pricing or your product offering, but in most cases it is unlikely to be you. So dust yourself off, learn from your failures and don’t let them get you down. TOMORROW IS ANOTHER DAY If you had a bad day with no sign of interest from prospects – remember it is just one day! Have a good night’s rest, talk it through with friends, and come in fighting the next day. Think about when you are at your best. If you are a morning person, then make your most difficult meetings or calls then, and schedule follow-ups for the afternoon. IT’S ALL ABOUT BALANCE Selling can be a grind sometimes, especially after receiving a ‘not interested’ Simplify the Law TM response on call after call. Make sure you mix up your schedule by balancing your hot, warm and cold leads throughout the week, mixed with follow-ups and meetings. If possible, go out and meet prospects or arrange a video call rather than a phone call. Adding this variety to your selling approach will keep you interested and excited to deliver the best results you can. POSITIVITY This might sound corny, but think positive thoughts, surround yourself with positive people, and always try to see the bright side. Remember, it is a marathon not a sprint, so it is vital that you keep yourself in a good mood, even in the face of rejection. Brush it off, listen to some good music, and get back on it. Finally, remember that you are in control of your own success - so don’t allow for excuses! You can’t control everything, but by focusing on what you can, you’ll achieve great things. Contact: www.powwownow.co.uk talkbusinessmagazine.co.uk 65 Do without lawyers 29/08/2014 12:14