CASE STUDY
Business : Le Petit Beauty Room Location : Old Town , Swindon Founded : 2009 No of employees : 4
With zero revenue and monthly bills that still needed paying , we had to come up with new ways of generating income
Le Petit Beauty Room is a beauty salon based on the High Street in Old Town , Swindon .
We offer a number of carefully chosen treatments for both face and body which are natural , organic , vegan-friendly and cruelty free . Treatments include relaxing facials and massages , manicures and pedicures , waxing , eyelash and eyebrow care .
Our business relies on a constant flow of clients enjoying services within our salon to survive and thrive . The pandemic forced us to shut our doors for almost a year and during the months we were able to get back to it in 2020 , due to restrictions , we were unable to offer our full treatment range which also affected our bottom line .
With zero revenue and monthly bills that still needed paying , we had to come up with new ways of generating income .
From challenge to opportunity
During the first lockdown we developed our own Le Petit beauty range which includes hand and body washes , lotions , face masks , balms , exfoliants and cleansers , and a selection of handpoured candles . The range is free of parabens , sulphates , petro-chemicals , artificial fragrances and colours , and all of our products are suitable for vegans , with no animal testing or animal-based ingredients . Many of our products are also made in small batches here in Wiltshire .
We are hoping that once normal business resumes Le Petit Beauty Room will be in a stronger position to meet any future challenges . We are excited to showcase our new product range to our customers visiting the salon to raise awareness of them and boost sales for both selfcare and gifting .
Growth Hub support
We were introduced to the Growth Hub by the team at Swindon Borough Council . Following the intro we managed to access COVID-19 grant support . Without this funding I don ’ t think Le Petit Beauty Room would have survived . The grant helped us to meet our monthly outgoings and to build a new website to sell our new beauty range .