SUSTAINABILITY REPORT 2019 | Page 13

02 - Towards a sustainable profitability

New Wave Group believes in sustainable growth . It is important for us to adapt business solutions that are financially profitable , but also sustainable from a social and environmental perspective . The objective is to minimize any negative impact and at the same time maximize the positive effects . We work for sustainable development that maximizes our contribution to globally agreed sustainability goals , creates long-term value for the company and at the same time takes stakeholders ’ expectations into account .

In this section , we will describe more about how we work with focus on the areas where we believe that our operations can make a significant difference . This includes everything from how we work with social responsibility in the global supply chain and how we think about materials and eco-labels – to product responsibility , quality , transport and the importance of partnerships in different contexts .
For us , it is not just about reporting what we do , but it is also about spreading knowledge and raising awareness about sustainable consumption and sustainability aspects in the production of textiles and other goods .
In this way , the Group can contribute to Global Goals for Sustainable Development while ensuring a good dialogue with customers and other stakeholders .
13 Towards a sustainable profitability

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CHAPTER TWO
QUESTION ! What will the development of companies ’ sustainability work look like in a few years ?
I think we will see continued increased demand on companies to take responsibility for a sustainable society and that products are produced in a more responsible way . Transparency throughout the whole supply chain and more information about origin , quality and content are key factors in having customers ’ trust in the future .
- Anni Sandgren , CSR and Sustainability
Manager , New Wave Group