From left: Oakleys Core Sports Manager
South Pacific Beau Emerton,
Team Rider Sheldon Simkus and Surfing
Australia CEO Andrew Stark
Oakley team rider Sheldon Simkus
OAKLEY AND
SURFING AUSTRALIA
TO PARTNER UP FOR ANOTHER THREE YEARS
In September 2015, Surfing Australia and Oakley
extended their partnership for a further three years
the brand and being involved with Boardriders clubs
across Australia.”
with Oakley remaining as the official eyewear and
Adding to the partnership will be an Oakley eyewear
apparel sponsor of the Original Source Australian
stand at the Hurley Surfing Australia High Performance
Boardriders Battle.
Centre (HPC) offering HPC guests the latest in Oakley
The Original Source Australian Boardriders Battle is
the biggest grassroots, boardriders event in Australia.
eyewear. All the HPC coaching staff will also be decked
out in the latest Oakley eyewear.
Beginning in September, it involves more than 60 of
Situated at Casuarina in northern New South Wales,
Australia’s best boardriders clubs across eight State
the HPC is the world’s first facility dedicated to helping
qualifying rounds, culminating in a two-day National
surfers reach a higher performance level so they enjoy
Final for 20 clubs on the 23rd and 24th of January at
the full experience of surfing.
Cronulla in Sydney.
Surfing Australia’s CEO Andrew Stark said: “We
The Original Source Australian Boardriders Battle
are very excited to be partnering for the next 3 years
also includes a Monster Raffle with a $61,000 prize
with Oakley such a premium global brand and one that
pool, including an Oakley Pack as one of the prizes.
believes in supporting grassroots surfing.
Proceeds from the Monster Raffle will be returned to
the Australian boardriders community.
“Oakley have strong roots in Australian surfing and
support some of the best surfing athletes in the world
Oakley Core Sports Manager, Sports Marketing
and their backing of the Original Source Australian
(Oakley South Pacific) Beau Emerton said: “Oakley
Boardriders Battle is greatly appreciated. We look
is excited to continue the partnership with Surfing
forward to a fantastic partnership with them over the
Australia and the Original Source Australian Boardriders
next 3 years.”
Battle for the next 3 years. We see this as a great fit for
.COM
SPRING 2015 ISSUE 13
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