the points to each Member showing your name on their
statement. Capricorn will calculate the cost of these points
$1.00 per 100 points (+ GST), and usually it is deducted
from your next payment or an invoice is raised.
To let Capricorn Members know of your Bonus Reward Point
promotions you can:
• Do your own mail out to Capricorn Members.
• Encourage your sales representatives to talk about your
promotions.
• Highlight these through Capricorn’s monthly Ignition at
no cost to you.
• Include a flyer with monthly statements.
Below is a ‘Bonus Reward Points’ calculation table to help
you understand how your offer can be promoted, the cost
of the Bonus Points you offer, and the total number of
Points the Member will earn from the purchase:
Bonus Reward Point
Offer
Earn 1 Bonus Reward Point
Bonus Points
Awarded by
Supplier
Cost per
Bonus Point
($)
Cost of Bonus
Points per
$100 in Sales
Total Points
Earned by
Member
including
those awarded
by Capricorn
1
$0.01
$1.00
1.5
$0.015
$1.50
3
Earn 2 Bonus Reward Points
2
$0.02
$2.00
3.5
Earn 3 Bonus Reward Points
3
$0.03
$3.00
4.5
Earn 5 Bonus Reward Points
5
$0.05
$5.00
6.5
Earn 1.5 Bonus Reward Points
2.5
How should I deliver any
promotional material?
Subject to availability, you have the opportunity to
distribute printed promotional material to Members via
Capricorn’s monthly mail out. This is as an A4 flyer and
your only cost is the production, printing and freight to the
Capricorn mailing house.
You can also participate in our email blasts program.
They are a fantastic way to promote monthly specials
26.